Wow. Just in case you think all the excitement about my Betty Boop Red campaign is over, my new best friends at M·A·C Cosmetics are helping me out with something you will just flip over: a chance to win a tube of their new, limited-edition M·A·C Betty Boop lipstick for your very own by entering the #BeYouBeBoopSweepstakes!
That’s right! Check this out. To launch this cool sweepstakes, M·A·C Senior Artist Keri Blair created looks for three real women inspired by my signature color, Betty Boop Red, and each woman’s own unique style. You see, they call me the Original Sass Symbol because I’m a woman who is confident in herself and I’m NOT afraid to show it. It’s so wonderful to be considered as a glamorous international icon! In all modesty, I’ve been singing and sashaying for decades past rules and conventions, unafraid to take risks or set trends. Yes, that’s just who I am.
So now, I’m inviting you to join my tribe of the feisty and bold by showing everybody how my new signature color, Betty Boop Red, inspires you! No purchase is required to enter, but if you’d like to incorporate the new M·A·C Betty Boop lipstick into your sweepstakes entry look, it is available for limited time at www.maccosmetics.com.
To enter the sweepstakes, first follow my Instagram feed at @bettyboopofficial, or Like and Follow my Facebook page, then upload and submit your entry — up to 3 photographs via Instagram or Facebook that capture how your personal style has been inspired by my signature color. You must include the #BeYouBeBoopSweepstakes in your post in for your entry to be eligible. The sweepstakes runs from Wednesday, March 1 through 11:59pm on Tuesday, March 14.
Be YOU, Be BOOP, and best of luck! Can’t wait to see all my fans and their cool Betty Boop Red-inspired looks!
#BeYouBeBoopSweepstakes Official Contest Rules
NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. THIS SWEEPSTAKES IS IN NO WAY SPONSORED, ENDORSED OR ADMINISTERED BY, OR OTHERWISE ASSOCIATED WITH, INSTAGRAM OR FACEBOOK. YOU UNDERSTAND THAT YOU ARE PROVIDING YOUR INFORMATION TO KING FEATURES SYNDICATE (the “Sponsor”) AND NOT TO INSTAGRAM OR FACEBOOK. THE INFORMATION YOU PROVIDE TO KING FEATURES SYNDICATE AND ITS AGENCIES MAY BE USED FOR ADVERTISING AND PROMOTIONAL PURPOSES WITHOUT ADDITIONAL COMPENSATION OR CONSENT, UNLESS PROHIBITED BY LAW.
1. HOW TO ENTER: The “BE YOU BE BOOP SWEEPSTAKES” (the “Sweepstakes”): There are two (2) ways to enter beginning March 1, 2017 at 12:01 AM (ET) through March 14, 2017 at 11:59 PM (ET) (the “Entry Period”): (i) Entrant must follow Sponsor’s Instagram feed at @bettyboopofficial (the “Instagram Feed”) or (ii) go to https://www.facebook.com/BettyBoop/ (the “Facebook Page”) on a computer or wireless device to Like and Follow Betty Boop’s Facebook Page, before following the online instructions to upload and submit up to 3 photographs via Instagram or Facebook reflecting how your personal style has been inspired by Betty Boop’s signature color, Betty Boop Red, using #BeYouBeBoopSweepstakes.
2. WINNER NOTIFICATION: Winner(s) will be notified by Sponsor within one (1) month of the last day of the Sweepstakes via social media. The potential Winner(s) must respond via email within five (5) business days of notification, and provide the requested contact information. In the event a Winner does not respond to Sponsor’s notification or does not accept the prize within five (5) business days of notification, the prize will be deemed forfeited and an alternate Winner will be selected. In the event that any one or more potential Winner(s) fails to respond as stated above, declines the prize or fails to provide signed affidavits or releases, such Winner(s) will be deemed to forfeit the prize and Sponsor will select an alternate Winner(s) from the remaining eligible entrants. If any alternate(s) similarly fails to respond or declines the prize, Sponsor will use a reasonable number of attempts, in its discretion, to award the prize(s) to another alternate(s) but if it is unable to do so, the prize(s) will be finally forfeited and Sponsor shall have no further liability in connection with this Sweepstakes. List of Winner(s): The name(s) of the winner(s) of the Sweepstakes will be posted on the Instagram Feed and Facebook Page once the Winner(s) has been selected. For the name(s) of the Winner(s), send a separate self-addressed, stamped envelope to King Features c/o Marketing Manager, Floor 41, Be You Be Boop Sweepstakes Winners’ List, Hearst Tower, 300 West 57th Street NY, NY 10019 within two (2) months from the Winner notification date as specified above.
3. ENTRIES: Limit one (1) entry per person for Sweepstakes. Multiple entries from the same person will be disqualified. Entries become the property of the Sponsor and will not be returned. Proof of submission does not constitute proof of receipt. If applicable, illegible, inaccurate, lost, late, misdirected, or incomplete entry forms or entry forms that have been tampered with will be disqualified. Online entrants must have valid email address and it is entrant’s responsibility to update Sponsor of any change in email address. If there is a dispute as to the identity of an online entrant, the prize will be awarded to the authorized account holder of the email address or Instagram/Facebook account. The “authorized account holder” is defined as the natural person to whom the email address is assigned by an internet service provider, online service provider, carrier, or other organization (e.g., business, educational institution, etc.) that is responsible for assigning the email addresses for the domain associated with the submitted email address or Instagram/Facebook account.
4. ELIGIBILITY: Open to legal residents of the 50 United States and the District of Columbia, who have reached the age of majority in their state or territory of residence at time of entry. Entrants via Instagram or Facebook must have their Instagram or Facebook profiles set to “public.” Void in Puerto Rico and where prohibited by law. Employees of Sponsor, its parents, affiliates and subsidiaries, participating advertising and promotion agencies, independent judging organizations, and prize suppliers (and members of their immediate family and/or those living in the same of household of each such employee) are not eligible.
5. CONDITIONS OF PARTICIPATION: Expenses not specifically included in prize description and all taxes are the sole responsibility of the Winner. Each prize is awarded “as is” with no warranty or guarantee, either express or implied outside of manufacturer’s limited warranty. No transfer, assignment or substitution of a prize permitted, except Sponsor reserves the right to substitute prize for an item of equal or greater value in the event an advertised prize is unavailable. The Winner is required to comply with any and all applicable federal, state, provincial, if Canadians are eligible to enter, and local laws, rules and regulations. All federal, state and local taxes, and any other costs not specifically provided for in these Official Rules are solely the Winner’s responsibility. If the actual retail value of any Winner’s prize is $600 or more, the Winner must complete a W9 form and supply Sponsor with his/her social security number for tax purposes. An IRS Form 1099 will be issued in the name of the Winner (or, if a minor, in the name of the minor) for the actual value of the prizes received. Sponsor shall have no responsibility or obligation to the Winner or potential Winner who are unable or unavailable to accept or utilize prizes as described herein. Entrants agree to be bound by the terms of these Official Rules and by the decisions of Sponsor, which are final and binding on all matters pertaining to this Promotion. Winner (and parent or legal guardian if Winner is a minor) may be required to sign and return an Affidavit of Eligibility, a Liability Release and where legally permissible a Publicity Release within seven (7) days following the date of first attempted notification. Failure to comply with this deadline may result in forfeiture of the prize and selection of an alternate Winner. Return of any prize/prize notification as undeliverable may result in disqualification and selection of an alternate Winner. Winner hereby further agrees that it will sign any documents necessary to transfer copyright of his/her submitted entry, if applicable, to Sponsor within seven (7) days following the date of first attempted notification. By entering, Entrant grants permission for Sponsor, and any of its affiliates and subsidiaries, participating advertising and promotion agencies, and prize suppliers to use the entrant’s submission (including an altered form of the entry), if any, for editorial, advertising and promotional purposes without additional compensation, unless prohibited by law. If images are being submitted to Sponsor as a requirement for entry, Entrants agree that they have all rights to use the images submitted and to allow Sponsor, any of its affiliates and subsidiaries, participating advertising and promotion agencies, and prize suppliers to reuse any of the images, without any liability, for editorial, advertising and promotional purposes. Additionally, acceptance of the prize by Winner constitutes permission for Sponsor and any affiliates and subsidiaries, participating advertising and promotion agencies, and prize suppliers to use Winner’s name and/or likeness and biographical material for editorial, advertising and promotional purposes without additional compensation, as well as on Instagram and Facebook to announce the Winner, unless prohibited by law. By accepting prize, Winner agrees to hold Sponsor, its advertising and promotion agencies and their respective parent companies, subsidiaries, affiliates, partners, representative agents, successors, assigns, officers, directors, and employees harmless for any injury or damage caused or claimed to be caused by participation in the Sweepstakes or acceptance or use of the prize. Sponsor is not responsible for any printing, typographical, mechanical or other error in the printing of the offer, administration of the Sweepstakes or in the announcement of the prize. This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with, Instagram or Facebook. You are providing your information to the Sponsors listed below and not to Instagram or Facebook. Any questions, comments or complaints regarding the Sweepstakes should be directed to the Sponsor, not Instagram or Facebook, and you agree to release Instagram and Facebook from any liability in connection with this Sweepstakes.
6. REPRESENTATIONS AND WARRANTIES / INDEMNIFICATION: By participating in the Sweepstakes, entrant warrants and represents that his/her entry is original to the entrant, has not been previously published or won any award, and does not contain any material that would violate or infringe upon the rights of any third party, including copyrights (including, without limitation, copyrighted images or footage), trademarks or rights of privacy or publicity. Modification of an existing image does not count as original for purposes of this Sweepstakes. The entrant further warrants and represents that entrant has all appropriate clearances, permissions and releases for the entry, including releases from all persons appearing in the photograph, location releases for all recognizable locations, and releases from anyone who assisted in the creation of the photograph. The entrant must be able to provide on request all appropriate clearances, permissions and releases for the entry, including releases from all persons appearing in the photograph, location releases for all recognizable locations and releases from anyone who assisted in the creation of the photograph. The image must not contain any personally identifiable information of any person. Excepting those of Sponsor, the image must not contain or reference any names, products or services of any company or entity or any third party trademarks, logos, trade dress or promotion of any brand, product or service. If any person appearing in the image is under the age of majority in their state of residence, the written consent and signature of a parent or legal guardian is required. At Sponsor’s request, and in its sole discretion, Entrants may be required to execute an assignment and release transferring all rights and ownership of their image to Sponsor, the form of such assignment to be determined by Sponsor. In the event an entrant cannot provide all required releases, Sponsor reserves the right, in Sponsor’s sole discretion, to disqualify the applicable entry or seek to secure the releases and clearances for Sponsor’s benefit. The photograph may not feature nudity or obscene language or material that is libelous or defamatory. Each entrant hereby agrees to indemnify and hold the Sweepstakes entities harmless from and against any and all third party claims, actions or proceedings of any kind and from any and all damages, liabilities, costs and expenses relating to or arising out of any breach or alleged breach of any of the warranties, representations or agreements of entrant hereunder. Sponsor reserves the right in its sole and unfettered discretion to disqualify any entry that it believes contains obscene, offensive or inappropriate content, that does not comply with these Official Rules or that is not consistent with the spirit or theme of the Sweepstakes. Entries that do not comply with the above requirements may not be eligible, and, if submitted, may be removed at any time in Sponsor’s sole discretion. By participating in the Sweepstakes, each entrant unconditionally accepts and agrees to comply with and abide by these Official Rules and the decisions of Sponsor, which shall be final and binding in all respects.
7. INTERNET/mobile: Sponsor is not responsible for electronic transmission errors resulting in omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of entry materials, or for technical, network, telephone equipment, electronic, computer, hardware or software malfunctions or limitations of any kind, or inaccurate transmissions of or failure to receive entry information by Sponsor or presenter on account of technical problems or traffic congestion on the Internet, at any Web site, or via the mobile phone or any combination thereof. If for any reason the Internet or mobile phone portion of the program is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes which corrupt of affect the administration, security, fairness, integrity, or proper conduct of this Sweepstakes, Sponsor reserves the right at its sole discretion to cancel, terminate, modify or suspend the Sweepstakes. Sponsor reserves the right to select winners from eligible entries received as of the termination date. Sponsor further reserves the right to disqualify any individual who tampers with the entry process. Sponsor may prohibit an entrant from participating in the Sweepstakes if it determines that said entrant is attempting to undermine the legitimate operation of the Sweepstakes by cheating, hacking, deception or other unfair playing practices or intending to abuse, threaten or harass other entrants. Caution: Any attempt by a participant to deliberately damage any Web site or undermine the legitimate operation of the Sweepstakes is a violation of criminal and civil laws and should such an attempt be made, Sponsor reserves the right to seek damages from any such participant to the fullest extent of the law.
8. DISPUTES/CHOICE OF LAW: Except where prohibited, each entrant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by state or federal courts situated in New York, NY, (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, but in no event attorneys’ fees; and (3) no punitive, incidental, special, consequential or other damages, including without limitation lost profits may be awarded (collectively, “Special Damages”), and (4) entrant hereby waives all rights to claim Special Damages and all rights to have such damages multiplied or increased. New York State law, without reference to New York’s choice of law rules, governs the Sweepstakes and all aspects related thereto.
9. SPONSOR: The Sponsor of this Sweepstakes is King Features Syndicate, 300 W. 57th Street, New York, NY 10019.
It’s All About The RED
It’s been an incredibly exciting time here in New York. After stepping out on the red carpet at the Red Dress Awards last week to help my wonderful friends at Woman’s Day with their heart health initiative, I had the world of fashion and style on RED alert this week!
Thanks to phenomenal partnerships worked out by my family at King Features and Fleischer Studios, my new best friend, global fashion designer Zac Posen, revealed his designs – inspired by moi – for TWO gorgeous dresses for his new collection.
He created them in the custom red color developed by Pantone, especially for me. (You know, they’re the global authority on color and provider of professional color standards for the design industries. The real deal!) The first look ran in an exclusive article in USA Today last Friday. And then, the big reveal for the fashion world came when the March issue of Marie Claire hit the newsstands on Valentine’s Day. Things really took off after that!
I have to tell you, supermodel Crystal Renn looked absolutely stunning as she channeled me in that absolutely exquisite, sophisticated gown! And, of course, modeling the fun and flirty short dress, she shows how any woman wearing it will feel like an alluring femme fatale.
Beautiful photography by Ruven Afanador for the Marie Claire article! Wow. So cool that both dresses are available in the ZAC Zac Posen collection on zacposen.com.
And that’s not all. The great team at M·A·C Cosmetics – one of the industry’s most influential companies – just LOVED the idea of the Betty Boop Red. So they launched their red lipstick inspired by my little pout on Valentine’s Day, too. How cool is that?
Oh, and P.S., did I tell you what other fun thing Zac and I collaborated on? We’re co-stars in brand-new cartoon for the digital age called “Betty Goes A-Posen.” It was created to support the campaign my family mounted to get the word out about all this creativity. It got tons of media attention.
Best of all, it’s a really cool story! Check it out:
Hope you enjoy. Boop-Oop-a-Doop!
My family at King Features and Fleischer Studios have been working with me on a project that is very dear to my heart and I wanted to share it with all my wonderful fans.
Some months back, Woman’s Day asked me to join their campaign to create awareness about heart disease — the biggest killer of women. For more than a decade, the magazine has been one of the most prominent leaders in promoting a heart healthy lifestyle.
I kept thinking, what can I do? I’m only one li’l person! Then it hit me! In my dreams, I’ve always wanted to fly. To soar. You know, like an eagle. Or a plane. Or a superhero. So I asked my family at King Features and they created a three-page custom comic strip adventure exclusively for the Woman’s Day campaign starring … MOI … as the Heroine of Hearts! Don’t I look marvelous?!?
That’s right! You know, I’ve starred in comic strips before during my career, but never in anything quite like this. This comic strip is oh-so-fun and cool and yet it speaks about a very serious health issue for women. In it, I’m battling the evil villain Dark Heart … and helping … well, I don’t want to spoil it. You’ll just have to check it out yourself. It’s in the March issue of Woman’s Day on newsstands now. Pick up a copy today or, if you want to read it online, click here.
Oh, another cool thing? The wonderful team at Woman’s Day invited me to walk the red carpet tonight at their big event – the 2017 Red Dress Awards, honoring those who outstanding people who have made significant contributions in the fight against heart disease. Stay “tooned” for updates at WomansDay.com, including news about the star-studded event!
Finally, to celebrate this amazing partnership, King Features and Woman’s Day will make donations to several women’s heart health organizations.
So, my friends, keep your heart booping along by living a healthy lifestyle. You’ll discover there are lots of vital tips in the March Woman’s Day! Boop-Oop-a-Doop!
If you enjoy eating really good food surrounded by a fun décor and you live in – or are planning to visit – Tokyo, you have to check out the first Official Betty Boop Diner in all of Japan!
Ooohhh, I’m so excited! There’s been a lot going on behind the scenes to bring it all to fruition, but kudos to everyone who has worked so hard. It was a wonderful opening and the place looks great!
It really is cool. It’s reminiscent of a 1950s U.S. West Coast eating establishment with an atmosphere that makes my guests feel as if they are stepping into a scene from a movie. And you know how I LOVE the movies. It’s just fun, fun, fun!
Here are some photos I thought you’d enjoy.
Don’t Miss “The View” of Halloween!
It is said that imitation is the sincerest form of flattery. So it was really cool to discover that the ladies on “The View” were planning to get animated and dress up for Halloween as some of the world’s most beloved cartoon characters. And guess what? Jedediah Bila went red — dressing up as moi!
Check out all the fun costumes in Us Weekly!
Have a spooktacular day!
Betty Boop #1, the first in Dynamite Entertainment’s all-new comic book series, is out today for the opening of New York Comic Con and it’s getting rave reviews from the comics community. Award-winning writer Roger Langridge (The Muppets) and artist Gisèle Lagacé (Archie) bring Betty, her pals. Koko the Clown and Bimbo, and her irrepressible Grampy to print for the first time in 30 years.
Betty Boop #1 features four traditional comic covers — from an all-star cast of creative admirers, including the legendary Howard Chaykin (American Flagg!), Roger Langridge (doing double-duty as writer and illustrator), series interior artist Gisèle Lagacé — and a special Max Fleischer character sheet. Special edition variants will include a “Coloring Book Cover” by J. Bone (Super Friends), printed on thick paper so fans of all ages can embellish her appearance; a Blank Authentix Edition that fans and comic professionals can illustrate; and a rare Howard Chaykin “Black & White” incentive edition available to qualifying retailers.
In addition to local comic book retailers, fans may purchase copies of Betty Boop #1 through digital platforms courtesy of Comixology, iVerse, Dark Horse Digital and, of course, Dynamite Digital.
Hola, Betty Boop amigas in Mexico! Look for the brand-new fashion collaboration designed by Royal Closet launched exclusively for sale in a selection of 30 Liverpool stores, the country’s largest chain of mid- to high-end department stores.
The Betty Boop by Royal Closet collection, which features clothing, pajamas, swimwear and accessories, is inspired by different trends of gender empowerment, expressed through embroideries and prints (abstractions, lips, eyes, polka dots, hearts) and limited to a palette of three colors: white, black and red.
The Royal Closet brand, owned by Montserrat Oliver (actress, fashion icon, TV host and entrepreneur), and Carlos Ortega, dovetails beautifully with Betty Boop. The new fashion line represents an amazing translation of the vintage style character that is perfectly suited for today’s contemporary women who are independent, versatile, feminine, bold, with unique personalities, who are not afraid to express themselves and be noticed. Just like Betty Boop!
In celebration of World Emoji Day on July 17th and the brand’s global #PepsiMoji campaign, Pepsi® opened a limited-engagement interactive exhibit that follows how love has been communicated through the ages.
Love: From Cave to Keyboard, imagined by Pepsi, explores the evolution of communication through the emotional lens of love – from primitive etchings on earthen walls to illustrative hieroglyphics; icons drawn by hand to icons on the screen; from <3 to today’s evocative global language.
Betty Boop (#booplove) is getting a modern makeover for today’s generation, complete with her very own PepsiMoji design and layered augmented reality bringing her to life.
Learn more about the exhibit and the PepsiMoji campaign here:
Betty Boop At the Old Ball Game!
Hey, fans in Japan! Betty Boop hits a home run with a recently launched sportswear collection, in collaboration with teams of The Nippon Professional Baseball Organization, the official league of Japan. Developed through NPB’s licensing partner, Space Age Co. Ltd., the line features Betty Boop on the fan gear of most teams in the league, including the Hiroshima Toyo Carp, Tokyo Yakult Swallows, Yokohama DeNA Baystars and Hanshin Tigers.
The collection encompasses t-shirts, bandanas, towels, mirrors and pass cases and is sold in the team stadiums shops as well as through sportswear retailers. As the baseball season in Japan began in March, this launch has come just in time for NPB fans to purchase their favorite team gear co-branded with everyone’s favorite cartoon cutie. Enjoy!
Z Palette launched an exclusive limited-edition Betty Boop collection of makeup palettes to the beauty industry and the world at The Make-up Show 2016 in New York City, the center of beauty and fashion.
Betty Boop fans who love makeup will flip over the ultimate pro makeup organizer.
Available exclusively online through Ulta Beauty at Ulta.com, the Betty Boop Palettes come in three attractive styles – “Classic” and “Brush Strokes” in the large size ($23) and “Bubbles” in the small size ($15).
The palette, which has an empty, open-face magnetic base with a clear window, can be customized to hold all of one’s favorite makeup in one easy place. Perfect for storing refill versions of one’s products, Betty Boop palettes are eco-friendly, and are great for traveling.