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It’s All About The RED

2/14/2017

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PicturePHOTO CREDIT: Ruven Afanador for Marie Claire March 2017
Hi, Everybody,

It’s been an incredibly exciting time here in New York. After stepping out on the red carpet at the Red Dress Awards last week to help my wonderful friends at Woman’s Day with their heart health initiative, I had the world of fashion and style on RED alert this week!

Thanks to phenomenal partnerships worked out by my family at King Features and Fleischer Studios, my new best friend, global fashion designer Zac Posen, revealed his designs – inspired by moi – for TWO gorgeous dresses for his new collection.
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He created them in the custom red color developed by Pantone, especially for me. (You know, they’re the global authority on color and provider of professional color standards for the design industries. The real deal!) The first look ran in an exclusive article in USA Today last Friday. And then, the big reveal for the fashion world came when the March issue of Marie Claire hit the newsstands on Valentine’s Day. Things really took off after that!

PicturePHOTO CREDIT: Ruven Afanador for Marie Claire March 2017
I have to tell you, supermodel Crystal Renn looked absolutely stunning as she channeled me in that absolutely exquisite, sophisticated gown! And, of course, modeling the fun and flirty short dress, she shows how any woman wearing it will feel like an alluring femme fatale.

Beautiful photography by Ruven Afanador for the 
Marie Claire article! Wow. So cool that both dresses are available in the ZAC Zac Posen collection on zacposen.com.


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And that’s not all. The great team at M·A·C Cosmetics – one of the industry’s most influential companies – just LOVED the idea of the Betty Boop Red. So they launched their red lipstick inspired by my little pout on Valentine’s Day, too. How cool is that?

Oh, and P.S., did I tell you what other fun thing Zac and I collaborated on? We’re co-stars in brand-new cartoon for the digital age called “Betty Goes A-Posen.” It was created to support the campaign my family mounted to get the word out about all this creativity. It got tons of media attention.

Best of all, it’s a really cool story! Check it out:

Hope you enjoy. Boop-Oop-a-Doop!
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Love,
Xoxox
Betty
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Heroine of Hearts in the March Woman’s Day

2/7/2017

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Hi, Everybody,

My family at King Features and Fleischer Studios have been working with me on a project that is very dear to my heart and I wanted to share it with all my wonderful fans.

Some months back, Woman’s Day asked me to join their campaign to create awareness about heart disease — the biggest killer of women. For more than a decade, the magazine has been one of the most prominent leaders in promoting a heart healthy lifestyle.

I kept thinking, what can I do? I’m only one li’l person! Then it hit me! In my dreams, I’ve always wanted to fly. To soar. You know, like an eagle. Or a plane. Or a superhero. So I asked my family at King Features and they created a three-page custom comic strip adventure exclusively for the Woman’s Day campaign starring … MOI … as the Heroine of Hearts! Don’t I look marvelous?!?

That’s right! You know, I’ve starred in comic strips before during my career, but never in anything quite like this. This comic strip is oh-so-fun and cool and yet it speaks about a very serious health issue for women. In it, I’m battling the evil villain Dark Heart … and helping … well, I don’t want to spoil it. You’ll just have to check it out yourself.  It’s in the March issue of Woman’s Day on newsstands now. Pick up a copy today or, if you want to read it online, click here.

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Oh, another cool thing? The wonderful team at Woman’s Day invited me to walk the red carpet tonight at their big event – the 2017 Red Dress Awards, honoring those who outstanding people who have made significant contributions in the fight against heart disease. Stay “tooned” for updates at WomansDay.com, including news about the star-studded event!

Finally, to celebrate this amazing partnership, King Features and Woman’s Day will make donations to several women’s heart health organizations.

So, my friends, keep your heart booping along by living a healthy lifestyle. You’ll discover there are lots of vital tips in the March Woman’s Day! Boop-Oop-a-Doop!

Love,
Xoxox
Betty

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First Official Betty Boop Diner Opens in Japan

2/2/2017

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Hi, Everybody,

If you enjoy eating really good food surrounded by a fun décor and you live in – or are planning to visit – Tokyo, you have to check out the first Official Betty Boop Diner in all of Japan!

Ooohhh, I’m so excited! There’s been a lot going on behind the scenes to bring it all to fruition, but kudos to everyone who has worked so hard. It was a wonderful opening and the place looks great!

It really is cool. It’s reminiscent of a 1950s U.S. West Coast eating establishment with an atmosphere that makes my guests feel as if they are stepping into a scene from a movie. And you know how I LOVE the movies. It’s just fun, fun, fun!
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Here are some photos I thought you’d enjoy.

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