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![]() Today marks the launch of a limited-edition RGB x Betty Boop collection and we truly could not be more excited! The collection, featuring T-shirts, sweatshirts, hoodies, and sweatpants is available right now, in stores and online, at Fred Segal. The collaboration debuts Fleischer Studios’ Betty of the People initiative. The program, focused on embracing a broad range of identity communities around the world, showcases the style and artistry of a diverse variety of partners creating designs that celebrate community, equity, unity, and inclusion; values that central to the spirit of Betty Boop and the Fleischer Studios brand. The inspiration for the BOOP Produced by: RGB collection came from RGB designer Antione Joyner. As a Black designer, Joyner wanted this collection to showcase the spectrum of shades people of color represent. As he incorporated the hues of the people in his life, he hopes this collection will inspire others to share the stories of color in their own community. We certainly feel inspired and are thrilled to share these amazing designs with the world! Check out the entire collection HERE.
We know that there is conflicting information out there right now, so we have made every effort to share documents and accurate information that will clarify and focus the discussion of Betty’s creation, history and legacy. Betty is and always has been a character whose commitment to love and kindness, independence, mutual respect and universal acceptance embodies the best in all of us. She’s a champion of empowerment and an ambassador of goodwill and joy. It’s in this spirit that we share this bit of her fascinating history. We hope you’ll read it, share it, and enjoy it. This article marks the beginning of an important discussion, and we welcome your thoughts, feedback and questions. Read the article on the Fleischer Studios Page HERE.
Mark Fleischer, Chairman and CEO of Fleischer Studios said, “Our team at Fleischer Studios is delighted and moved that Betty Boop will be a part of this meaningful celebration. Betty’s universal messages of self-awareness, kindness, acceptance, love, and courage are as important as ever. We think that this tee’s ‘Proud to be me’ message will be inspirational to many.” In partnership with GLAAD, actress, singer, songwriter, TV personality and RuPaul's Drag Race star, Peppermint, will be joining a livestream on talkshoplive to bring continued awareness to LGBTQ+ rights. Viewers will have the opportunity to shop the Betty Boop T-shirt during the livestream, as well as an opportunity to donate to GLAAD at checkout. The livestream will be hosted on June 16 at 7 p.m. ET on talkshop.live/search/glaad.
Dashi® x BettyBoop is a brand new and exclusive collaboration that brings you the youthful, ambitious, daring and confident personality of Betty Boop to the life of your pet.
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February 2023
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